INTRODUCTION TO ADVANCE DIGITAL MARKETING FOR COMPLETE BEGINNERS

1 WHY DIGITAL MARKETING?


Digital marketing provides entrepreneurs to showcase and publicize business ideas, and individual products and builds an audience through web channels, electronic gadgets, and computerized innovations.

2. WHAT ARE THE POSSIBLE WAYS TO DO DIGITAL MARKETING

For a business, the first step is to have a vision or goal to is well strategized. In the second step, we should be very clear on what  market we are

Focusing. In the third step, we should be very clear to the audience why are product is better in the market. So to do that we get our hands-on digital marketing. We’re we are very clear that who is are target audiences. so what kind of digital channels we can promote our product to have a better reach. So these are the few ways we’re we can start promoting than traditional marketing Ex: social media, blogging, email marketing, etc.


3. DIFFERENT TYPES & EFFECTIVENESS OF DIGITAL MARKETING 


SEO (Search Engine Optimization)

SMM (Social Media Marketing)

SEM (Search Engine Marketing)

Content Marketing

Inbound Marketing

Affiliate Marketing

Email Marketing

PPC (Pay per click)


Search Engine Optimization

Why & What for SEO plays a bigger role in Digital marketing. We as 

Individual searches for a product are content through Google is another 

Search engines. We’re it helps us find relevant content.

we optimize our website. To rank our own brand on SEO. Top Rank, we need to follow a few criteria. we need to target keywords, meta tags, image

 alt-tags, 

internal linking, backlinks, and domain authority. we need to know. When the audience tries to search a query on the search engine page. We’re the targeted keyword should trigger are page to show on the search engine page. 

For example https://nidmindia.com/courses/



Social Media Marketing

Social media marketing platform has vast exposure for a brand as an individual product. we’re we get are target audiences. Let’s talk about Social media channels.

Facebook

Instagram

Tweeter

Linkin

Youtube

Snapchat

The above Social media channels. we know that the majority of audiences use social media to chat, post& share photos and videos with friends & family. we even know that the audiences are interested in brands. for Example Facebook.


Search Engine Marketing

 Effectiveness & purpose of Search Engine Marketing of a brand.

We all know that the majority of a young audience. Are in the age Between18 to 35. We’re we can create brand awareness through social media. we can get to know our target audience. to take advantage of trends to direct the audience to our website and sell our products are services. through paid.

For example Nidmindia


Content Marketing

Content marketing is mainly used to write about the individual

Products and services of a brand. We can get connected to the audience. when a brand has a step-down situation of recognition through audiences. That's when content writing comes to the rescue We’re we  use500+ words of images, Audio-based video. We know that the major audience view/see the content as educational, and entertaining. when we have stronger content. we get recognized. That's a win-win situation for the brand. You can choose several mediums, such as


videos

Blog post

Articles

Infographics

Podcasts. Etc,


Email Marketing

We do know how important Email marketing is these days when it comes to marketing. when we like to tell about the product or services We’re we get to Categorize them based on their past interactions with your brand, their purchase history, and other criteria. We can resend mail to the previous customers. We’re the customers who get to know about the new products are services of the brand. By sending the attached video, blog post, or giving discounts coupons on the products are services. Our customers can be converted to sales and drive traffic to the website.


4. Intension of basic digital marketing

 What is the main motto of the brand when it is seen through all categories

Of audiences.when it’s climbing it’s the best way to usher your prospects through the sales funnel. which is good.when It produces several key benefits that can help a business of any size grow. So for that, we need to follow a few steps to achieve.


Website traffic

Lead Generation

Attribution

Adaptability,etc.


Website Traffic

What runs through our minds when we read website traffic? I want loads of traffic to my website. Right? so what do we do to keep increasing website traffic?to keep the website on top of the search page

.


Let me put you through Q&A 

 Just imagine you run a grocery business that has an offline and online store. can find A to z grocery. we’re your competitor

  The vendor has only an offline store. we’re both of you make a good sales and gets good profit in a couple of hours and gets the repeated customer. But I want to gain more web traffic for my business. So how would you plan your strategy?


 If you are confused and want to solve your business ideas through digital marketing. Then you just on the right page solution. Just click on knock.






 

NATIONAL INSTITUTE OF DIGITAL MARKETING

Most Advanced Digital Marketing Program in India  

 

 NIDM - Was Founded By Shri M.S.Kumar, India's Top Digital Marketing Faculty In the year 2011 with a vision to create Successful Careers in The Digital Marketing Industry, With his expertise and guidance we have trained more than 20000+Students, 2100+ Batches, students from 20+ Countries, Trainees got placed in Top MNC companies in India and guided over 100+ Startups.

NIDM (National Institute Of Digital Marketing) Bangalore Is One Of The Leading Digital Marketing Institute In Bangalore, India And We Have Brand Value For The Quality Of Education We Provide. Our Curriculum/ Courses Are Designed with Practical knowledge and Fully For Job Orientation Bases.

 

Benefits of taking Digital Marketing course at National Institute of Digital Marketing Bangalore

  • 100% Placement

  • INR 5 Lakhs Worth Tools &Kits

  • Paid Internship

  • Industry Expert Trainers

  • 2 Years Support

  • Live Projects

Head Office Address #152, 13th Main, 1st Cross, BTM Layout, Near Udupi Garden Signal, 1st Stage, Bangalore-560068         CONTACT NO:+91 9611361147/ +91 9611303057 Email: nidmindia@gmail.com / info@nidmindia.com

Blog on: INTRODUCTION TO ADVANCE DIGITAL MARKETING FOR COMPLETE BEGINNERS

Written by: Deepak. R  Course: Advance Digital Marketing

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